• Africa,  aviation,  Gambia

    Thomas Cook Failure: the Destination Impact

    The collapse of Thomas Cook and its impact on UK outbound customers has had a great deal of coverage. Less attention had been paid to the impact in destinations. There were 600,000 stranded holidaymakers and hundreds of thousands had their holidays cancelled. Upsetting but those abroad were repatriated and all those covered by ATOL or their credit cards got their money back. For many destinations, the collapse of Thomas Cook created an existential threat. The Gambia In 2018 the UK accounted for close 30,436, in the first 6 months of 2019, there were 28,772. It is fair to say that The Gambia was growing in popularity in the UK market.…

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